Marketing Scheme of Work SS1 – SS3 All Terms

Marketing Scheme of work for Secondary School (SSS1 – SSS3) – Edudelight.com

MARKETING

SS I

FIRST TERM

SUB-THEME 1: MEANING AND CONCEPT OF MARKETING

WEEK 1       

  • Introduction to Marketing   I

WEEK 2

  • Introduction to Marketing II

WEEK 3

  • Introduction to Marketing III

WEEK 4       

  • Introduction to Marketing IV

WEEK 5

  • Marketing concepts I

WEEK 6       

  • Marketing concepts II

WEEK 7

  • Marketing concepts III

WEEK 8       

  • Classification of products I

WEEK 9       

  • Classification of products II
  • Marketing Mix I

WEEK 10

  • REVISION & EXAMINATION      .

MARKETING

SS I

SECOND TERM

SUB-THEME 1: MEANING AND CONCEPT OF MARKETING

WEEK 1       

  • Marketing Mix II

WEEK 2

  • What markets do

WEEK 3

  • Types of markets I

WEEK 4

  • Types of markets II

WEEK 5

  • Consumer Behaviour and Organizational Behaviour I

WEEK 6       

  • Consumer Behaviour and Organizational Behaviour II

WEEK 7

  • Organizational Behaviour I

WEEK 8       

  • Organizational Buying Behaviour

WEEK 9       

  • Marketing planning process
  • Marketing Research

WEEK 10

  • REVISION & EXAMINATION      .

MARKETING

SS I

THIRD TERM

SUB-THEME 3: MARKETING MANAGEMENT  

WEEK 1       

  • Pricing I

WEEK 2

  • Pricing II

WEEK 3

  • Advertising I

WEEK 4       

  • Advertising II

WEEK 5

  • Advertising III

WEEK 6       

  • Promotion

WEEK 7

  • Promotion

SUB-THEME 3: MARKETING MANAGEMENT  

WEEK 8       

  • Merchandising I

WEEK 9       

  • Merchandising II

WEEK 10

  • Merchandising III

WEEK 11     

  • REVISION

WEEK 12     

  • EXAMINATION

MARKETING

SS II

FIRST TERM

WEEK                          TOPIC

  1. Pricing I ****

Types and functions of Distribution I 

  • Pricing II ****

Types and functions of Distribution II 

  • Advertising I ****

Types and functions of Distribution III 

  • Advertising II****

Types and functions of Distribution IV

  • Advertising III****

Types and functions of Distribution V

  • Transportation I
  • Transportation II
  • Transportation III
  • Transportation IV
  • Transportation V
  • REVISION AND EXAMINATIONS

MARKETING

SS II

SECOND TERM

WEEK                                    TOPIC

  1. Promotion ****

Warehousing I

  • Promotion ****

Warehousing II

  • Warehousing III
  • Warehousing IV
  • Structures and market union for the sale of goods I
  • Structures and market union for the sale of goods II
  • Structures and market union for the sale of goods III
  • Structures and market union for the sale of goods IV
  • Structures and market union for the sale of goods V AND VI
  • REVISION AND EXAMINATIONS

MARKETING

SS II

THIRD TERM

WEEK                                    TOPIC

  1. Merchandising I****

Role of Facilitators I

2. Merchandising II****

Role of facilitators II

3. Merchandising III****

Role of facilitators III

4. Role of Facilitators IV

5. Role of Facilitators V

6. Role of Facilitators VI

7. Role of Facilitators VII

8. Marketing of mineral product I

9. Marketing of mineral products II

10. Marketing of mineral products III

11.REVISION

12. EXAMINATIONS

MARKETING

SS III

FIRST TERM

SUB-THEME 1: INTERNATIONAL MARKETING

WEEK 1       

  • Role of Facilitators I****
  • Meaning and reason for international marketing. I

WEEK 2

  • Role of facilitators II****
  • Meaning and reason for international marketing. II

WEEK 3

  • Role of facilitators III ****
  • Meaning and reason for international marketing. III

WEEK 4       

  • Role of Facilitators IV ****
  • Meaning and reason for international marketing. IV

WEEK 5

  • Role of Facilitators V****
  • Meaning and reason for international marketing VI

WEEK 6       

  • Role of Facilitators VI ****
  • Organizing for international marketing I.

WEEK 7

  • Organizing for international marketing II.

WEEK 8       

  • Organizing for international marketing III.

WEEK 9       

  • Application of Information and Communication Technology (ICT) in International Marketing I
  • Application of Information and Communication Technology (ICT) in International Marketing II

WEEK 10     

  • REVISION & EXAMINATION

MARKETING

SS III

SECOND TERM

SUB-THEME 2: ENTREPRENEURSHIP IN MARKETING

WEEK 1       

  • Role of Facilitators VII****
  • Planning for a Personal Marketing Outlet I

WEEK 2

  • Marketing of mineral product I****
  • Planning for a Personal Marketing Outlet II

WEEK 3

  • Marketing of mineral products II****
  • Planning for a Personal Marketing Outlet III

WEEK 4       

  • Marketing of mineral products III****
  • Planning for a Personal Marketing Outlet IV

WEEK 5

  • Purchase, Supplies and Merchandising of goods and Services 

WEEK 6       

  • Purchase, Supplies and Merchandising of goods and Services  II

WEEK 7

  • Purchase, Supplies and Merchandising of goods and Services  III

WEEK 8       

  • Purchase, Supplies and Merchandising of goods and Services  IV

WEEK 9       

  • REVISION & EXAMINATION

SALESMANSHIP

SS III

FIRST TERM

SUB THEME: EXPORT AND IMPORT TRADE 

WEEK 1       

  • Channels of distribution I****
  • Export Trade and Import trade I

WEEK 2

  • Channels of distribution II****
  • Export Trade and Import trade II

WEEK 3

  • Retailer****
  • Import and export trade III

WEEK 4       

  • Retailer II****
  • Import and export trade IV

WEEK 5

  • Wholesaler and warehousing I****
  • Import and export trade V

WEEK 6       

  • Wholesaler and warehousing II****
  • Basic concepts of export and import trade

WEEK 7

  • Documents used in export and import trade

WEEK 8       

  • Terms of trade

WEEK 9       

  • Terms of payment and means of payment
  • Balance of trade and balance of payment

WEEK 10     

  • REVISION & EXAMINATIONS

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